Client: IADC (International Art Design Center)

Year: 2019

IADC is a one-stop furniture and lifestyle shopping mall with over 100 international brands. The objective of this campaign is to help the audience understand 4 unique selling points:

• 7 main theme areas

• 200+ décor flagship stores

• 80+ Italian Furniture Brands

• 50+ Original Designer Brands

In this project, I participated in on-site photoshoot assistance and communication, colour proof checking, key visual design and layout, and other marketing collateral design.